000 | 00782cam a2200265 a 4500 | ||
---|---|---|---|
001 | 218100 | ||
003 | OSt | ||
005 | 20180921 | ||
008 | 0000002006 A 0000000000spa00 | ||
020 | _a970-10-5875-5 | ||
100 | _aRies, Al | ||
245 |
_aLa guerra del marketing _cAl Ries, Jack Trout ; traducción Alfredo Salvador Díaz |
||
260 |
_aNew York : _bMcGraw-Hill |
||
650 |
_aCompetencia _aMercadeo |
||
700 |
_aSalvador Díaz, Alfredo, tr _aTrout, Jack |
||
040 |
_aDLC _cDLC |
||
942 |
_2ddc _cBK |
||
999 |
_c218100 _d21810000 |